Marketing Strategy Unplugged    by David Black MBAs with a Mission    by Brook Raflo Thinking inside the Box    by Nicholas Shreiber,    Guest Columnist - - - - - - - - - - - - - - Top stock picks Goizueta MBAs excel in investment contest Blue ribbon Four Goizueta MBAs win first place in national case competition				Back to Previous Page A fragrant odyssey - Vera Wang is on the brink of marketing her own signature fragrance, and Heather (the very name evokes a pleasant scent) Benson '96MBA, is heading the development of this hopefully captivating new aromatic... Just doing it - After years of marketing at DuPont, Gary De Bay '98EMBA arrived at Goizueta in 1997 with plans for a few business ideas of his own... Double the pleasure - Tom Rearick '97EMBA founded and ran Big Science Co. twice... High returns - Mike Mufson's '88MBA potential NBA playing days are numbered, but given his credentials, he could manage any NBA player's money... Other alumni news - Goizueta alumni gather for a triathalon, volunteering in Guatemala, and deciphering economics in Russia... Class notes - Learn about your fellow classmates and what they're doing these days... Top of Page
Letters to the Editor: Victor_Rogers@bus.emory.edu || Class Notes: eurec@emory.edu Goizueta Business School Website: http://www.emory.edu/BUS/ Goizueta Magazine is published three times per year by Goizueta Business School of Emory University and is distributed free to all alumni and other friends of the business school. Produced by the Office of Public Affairs of Emory University, 1655 North Decatur Road, Atlanta, Georgia 30322. Copyright © 2000 Goizueta Business School/Emory University