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Cover Story
Mastering the Business of Medicine
     by Sharla A. Paul

Feature Story
From MD to MBA: The Next Step in Patient Care?
     by Faye Goolrick


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A Fortune writer hits the Street
Few MBAs would appreciate being told they write like a fifteen-year-old girl. Andrew Serwer '84MBA clearly loves the remark, made by a reporter for the Wall Street Journal...

Lisa Holsclaw '81BBA From cashier to VP at Kroger
"There are no secrets to being an executive," says Lisa Holdsclaw '81BBA. "It's not a big mystery to solve. It's simply about people..."




The help-desk helper
Does your company's technology "help desk" need help? If the rapid growth of Atlanta-based Support Technologies, founded by Cliff Oxford '94EMBA, is any indication, the answer is probably yes - and you are not alone ...

Goizueta Alumni Association News
Alumni reception and awards; new alumni board president...



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Goizueta Magazine is published three times per year by Goizueta Business School of Emory University and is distributed free to all alumni and other friends of the business school. Produced by the Office of Public Affairs of Emory University, 1655 North Decatur Road, Atlanta, Georgia 30322.

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